WHY IS CAPE GRIM BEEF SO DIFFERENT?
THE PUREST AIR IN THE WORLD.
Tasmania is world-renowned for its rugged wilderness, pristine beauty and landscape of vivid contrast. Cape Grim in the far northwest corner, shaped by wild Southern Ocean swells, abundant rainfall and the cleanest air in the world, is the perfect place to grow superior beef. Our proud collective of beef farmers has a commitment to sustainable farming and ethical practices. They nurture the finest quality cattle, without harming the pristine environment. Raised on rich pastures with nothing else added, Cape Grim Beef is hand-selected and rigorously graded, rewarding you with pure beef flavour – made by nature.
Crystal clear air isn’t the only thing Cape Grim has going for it, though: rain quality hangs on air quality, so the rain is the world’s purest too. Given that it rains in Cape Grim for 187 days a year on average, the pasture there makes for perfect grazing land.
So, it’s hardly surprising that the British breeds of Cape Grim Beef, lungs full of clean air and bellies busy digesting the superior pastures on offer, have earned themselves a reputation for providing premium-grade beef.
Compared to other beef products, you should find it to have a rich and full flavour – reflecting the grass-only
And as required by Tasmanian law, it is completely free of hormone growth promotants.
*British breed beef only
*Graded to four & five star MSA tenderness grades
*Naturally marbled for maximum juiciness and flavour
*Humanely & Sustainably grown
Meat at Billy’s regularly stocks the following cuts of Cape Grim Beef. Order yours online today.